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Business Organizations - Finding The Best Ones To Join
By Joshua Feinberg
Business organizations are a great place to do some relationship marketing. By joining organizations you meet key owners and leaders in your community. By getting active in these organizations you can use relationship marketing to its full potential.
The most common organization we think of joining is the Chamber of Commerce. There are a number of other organizations out there however that are worth checking out.
Finding Business Organizations
Read your local newspaper and watch for mentions of organizations in your community.
Subscribe to a journal in your area.
Visit government offices, assistance officers, and economic development offices and ask for referrals to organizations that people join for economic purposes.
Research the Gal Group Encyclopedia Associations.
Ask the reference librarian the names of some good organizations in the area.
Use your network. Ask everyone you know whether they know of an appropriate organization you could join.
Start with national organizations and then drill down to the state, country and city level.
Look at Business Referral Networks to get leads on organizations. Two good ones are BNI.com and bltip.com
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Don't forget civic organizations. They aren't organizations per se but lots of owners are members. Some popular ones are Rotary, Kiwanis and Lions. Don't forget religious based organizations like the Knights of Columbus.
Then there are the specialty organizations:
Minority owners associations
IT related organizations
The ICCA, Independent Computer Consultants Association
International Association of Microsoft Certified Partners for Microsoft certified partners
The “F” group, which is one of the bigger IT related organizations for resellers
The Bottom Line on Business Organizations
Business Organizations are a great way to meet other owners and potential clients. Don't stop your search at the local Chamber of Commerce. There are many organizations out there and one may be perfect for you. Check out the web, the library, your contacts - be proactive in your search for organizations. Your payoff will be lots of good leads and great opportunities to network and use relationship marketing.
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